Amy is a designer/ illustrator/ writer/ streamer/ entrepreneur/ host from Wellington, New Zealand.
I graduated with a Bachelor of Design in Visual Communication in 2010 from Massey University. Having worked in both agency and
in-house design teams for a few years, I recognised that freelance was more suited to my pace of working, and founded my own creative studio – HelloMissPotter – in 2009. In early 2014 I became a full-time freelance Creative Director.
Learning the word ‘entrepreneur’ in late 2014, I co-founded Leaping Tiger with Jordan Lilley, and have considered myself a Creative Entrepreneur ever since. I am now working full-time as Chief Operating Officer of Leaping Tiger, finding myself wearing many hats—most often designer, product owner, brand manager and marketer.
An eighties baby and a nineties kid at heart, I am most in my element when surrounded by games, art and technology. Since founding Leaping Tiger and until recently hosting the Hot Chips Gaming YouTube channel with friends, I have been a member of numerous startup and tech panels, and often speak about design and startup life at local meet-ups. Additionally, I write blogs (including for The Spinoff) and stream both creative and gaming content over on Twitch.
I am a self-confessed social media addict; you can usually find me spending way too much time on Twitter! Let's chat.
Streaming & Presenting
I stream daily on the Leaping Tiger Twitch channel, presenting everything from live game play to structured gaming talk shows. I also enjoy formally presenting to camera.
Always doing something...
2017 – Became a Lenovo ANZ Influencer
2017 – Included in MCV Pacific's 30 Under Thirty
2016 – Hosted Leaping Tiger's full day Gaming Lounge event at Armageddon Auckland
2016 – Voted one of MCV Pacific's 100 Most Influential Women in Games
2015 – First gaming article published
2014 – Contributor on Design Assembly
2012 – Featured over on Idealog
2010 – Awarded Massey Scholar
2010 – Best Design Gold Award
2010 – Earned membership to the International Society of Typographic Designers
2009 – Massey Summer Research Scholarship assistant to Anne Noble
2014-Present – Founder & Chief Operating Officer of Leaping-Tiger.com
2010-Present – Freelance Graphic Designer
Sept 2012-Feb 2014 – Senior Marketing Designer at Mitsubishi Electric NZ
Feb 2011-Sept 2012 – Graphic Designer at Cluster Creative in Wellington
2006-2011 – Jewellery Designer and Retail Assistant at Village Beads